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Discover Top 9 LitmusWorld Alternatives for Better Customer Feedback

Sep 30, 2024

11 mins read

Manisha Khandelwal

Paying extra for every new touchpoint or ad-hoc survey? 

Many users face these challenges with LitmusWorld. And not just this, its basic DIY capabilities limit customization, leaving you with a tool that doesn’t fully meet your needs.

So, if you are looking for LitmusWorld alternatives that offer more flexibility, affordable pricing, unlimited user accounts and touchpoints, and more – then you are at the right place! It’s time to create lucrative and many survey designs without the concern of hidden costs.

Why Look for LitmusWorld Alternatives?

An image showing the homepage of the LitmusWorld website

LitmusWorld is a CX tool that offers basic DIY capabilities for managing surveys and touchpoints. However, its limitations often leave users feeling frustrated and constrained.

Here’s why you must consider alternatives:

1. Limited Customization: LitmusWorld’s basic DIY features don’t allow for much customization. This means you can’t make small changes or adjustments easily, which can be frustrating if you need to tailor surveys or customer journey touchpoints to specific needs.

2. High Costs for Ad-Hoc Surveys: If you need quick insights, you’ll find that you need to use another research platform which adds extra costs and complexities. This is both time-consuming and expensive.

3. Pricing Structure: LitmusWorld charges based on the number of touchpoints and users. After a few years, this becomes quite expensive as you need to pay for each additional touchpoint. 

4. Email Pricing: LitmusWorld charges 45 paise per email, further leading to an increase in the payment.

5. Lack of Comprehensive Tools: LitmusWorld only provides a basic text analysis tool with word cloud features. 

6. High Costs for Ad-Hoc Surveys: If you want to create a new touchpoint survey, ad hoc survey, or churn survey, you’ll need to pay extra. This adds costs and complexities when you need quick insights.

LitmusWorld can be a limiting tool rather than an enabling one. 

That’s why we’ve compiled a list of the top 9 LitmusWorld alternatives tools just for you. Let’s dive in to analyze each one and determine which is the best fit for your business.

Top 9 LitmusWorld Alternative Tools

Here are nine powerful tools that can provide you with enhanced features and flexibility.

Let’s dive into the depth of each tool and analyze their key features, and other offerings to better manage your customer expectations.

SurveySensum vs. LitmusWorld

Features SurveySensum LitmusWorld
Survey Creation
DIY Capabilities
Real-time Analytics
Customization
Unlimited Users
Survey Logic
CX Consultation
Affordable Price
Advanced Text Analytics
Ad-hoc Research on the same platform
Journey-based surveys
Unlimited Touchpoints
Real-time ticketing system

1. SurveySensum

An image showing SurveySensum's customizable dashboard

SurveySensum is an AI-enabled customer feedback tool that provides end-to-end survey solutions for improving customer experience, employee engagement, and product development. The tool provides end-to-end CX solutions – from creating customized and multilingual surveys with DIY capabilities to gathering feedback via multiple channels and analyzing them with AI capabilities to derive actionable insights and make data-driven decisions.

Along with basic necessities like customized survey templates, a wide range of question types, white labeling, etc, the tool also provides a wide range of advanced features like AI-enabled text and sentiment analysis, a real-time ticketing system (for closed loop), a historical trend analysis, etc. 

Best Features

  • AI-enabled text and sentiment analysis
  • Real-time ticketing system for a closed-loop mechanism
  • User-friendly and intuitive interface with DIY capabilities
  • Multiple channel survey sharing
  • Real-time, role-based, and analytical dashboards
  • 2-hour SLA support
  • Seamless integration, along with data import
  • End-to-end CX consultation
  • Implementation support
  • Free trial and free version with unlimited survey templates, users, and ad-hoc research
  • Cost-effective and transparent pricing plans
  • Cross-tab analysis
  • Advanced survey capabilities like white-labeling, skip logic, question branching, etc
  • Industry-specific customizable survey templates

Pricing 

Starts at $99/month. Also, the tool provides a free trial and free version with unlimited users, survey templates, 25 survey responses, website integrations, and unlimited questions.

Explore SurveySensum to enjoy unlimited surveys, multi-channel sharing, real-time feedback, and advanced analytics

2. Freshworks

An image showing the second LitmusWorld alternative, the Freshworks homepage

Freshworks is a comprehensive customer support and help desk software designed to help businesses manage and streamline their customer service operations. It provides tools for handling customer inquiries, managing support tickets, and tracking interactions across multiple channels. With Freshworks, you can ensure that customer issues are resolved efficiently, making it a strong alternative to LitmusWorld’s survey-focused approach.

Best Features

  • Automate the creation and assignment of support tickets to streamline your customer service processes.
  • Manage customer interactions across email, phone, chat, and social media from one place.
  • Use built-in collaboration features to enable your support team to work together and resolve issues more effectively.

Pros

  • Tailor workflows and ticket management processes to fit your business needs and improve efficiency.
  • Create a self-service knowledge base where customers can find answers to common questions, reducing the number of support requests.
  • Access detailed reports and analytics to track support performance and gain insights into customer issues.

Cons

  • Some users find the interface overwhelming due to the large number of features and options available.
  • The reporting feature can be improved and the search option needs to be optimized.

Pricing 

Starts at Rs. 1,199 per User/Month. 

3. Salesforce

An image showing the third LitmusWorld alternative, the Salesforce homepage

Salesforce is a leading CRM platform that offers tools for managing customer relationships, sales, and marketing. Unlike LitmusWorld, which focuses primarily on surveys, Salesforce provides an integrated solution that helps you track and improve all aspects of customer interactions. It allows you to automate tasks, analyze survey data, and connect with your customers across multiple channels, making it a comprehensive tool for enhancing your business operations.

Best Features

  • Automate marketing campaigns, sales processes, and customer service tasks.
  • Manage sales, customer service, and marketing in one platform.
  • Easily integrate with other tools and systems you use.

Pros

  • Create personalized dashboards to track your key metrics.
  • Use detailed analytics to understand customer behavior and business performance.
  • Access and manage your CRM data from anywhere with mobile apps.

Cons

  • The UI/UX of the cloud is complicated. 
  • Limited customization, leading to making it more complex to use.

Pricing 

Starts at $24 per User/Month. 

4. ProProfs

 An image showing the LitmusWorld competitor, ProProfs homepage

ProProfs offers a straightforward and efficient way to gather and analyze customer feedback. It provides tools for survey designing, quizzes, and polls, making it easy for you to collect valuable insights and enhance your customer experience. With its intuitive design and versatile features, ProProfs is a strong alternative to LitmusWorld for those seeking a practical solution.

Best Features

  • Save time with pre-built templates that you can customize to fit your brand’s style and needs.
  • Create various types of surveys, including customer satisfaction, employee feedback, and market research, to suit your needs.
  • The platform is designed for ease of use, allowing you to quickly set up and deploy surveys without needing extensive training.

Pros

  • Quickly set up and deploy surveys thanks to a user-friendly platform that doesn’t require extensive training.
  • Monitor responses and gather insights in real time with straightforward analytics and reporting tools.

Cons

  • It lacks advanced reporting features. 
  • More integration options are required.

Pricing 

Starts at $19.99 per User/Month.

5. HubSpot

An image showing the fifth LitmusWorld alternative, the HubSpot homepage

HubSpot is an all-in-one platform that offers a comprehensive suite to help you manage and optimize your entire customer experience. It combines CRM capabilities with marketing automation, sales tools, and customer service features, making it a versatile choice for businesses looking to enhance their customer interactions and grow their business.

Best Features

  • Manage all your customer relationships and interactions in one place.
  • Automate your email campaigns, social media posts, and more.
  • Use tools for ticketing, live chat, and help desks to support your customers.

Pros

  • Access in-depth reports and analytics to gain valuable insights into your business performance and customer behavior.
  • Track leads, manage your sales pipeline, and close deals more effectively with HubSpot’s sales tools.
  • Manage your CRM data and customer interactions on the go with HubSpot’s mobile apps.

Cons

  • Limited customization is available for creating surveys. 
  • The ticketing system can be more intuitive.

Pricing 

Starts at $15 per User/Month. 

6. Zendesk

 An image showing the LitmusWorld alternative, Zendesk homepage

Zendesk, a customer service platform helps businesses streamline their support operations across various channels. It provides tools for managing support tickets, live chat, and customer interactions, making it easier to resolve issues and improve customer satisfaction. Zendesk’s robust features and integrations make it a strong alternative to LitmusWorld’s survey-centric approach.

Best Features

  • Manage customer interactions across multiple channels, including email, chat, phone, and social media, from one platform.
  • Integrate Zendesk with numerous third-party apps to expand its functionality.
  • Build a knowledge base and community forums to allow customers to find answers independently.

Pros

  • Customize the ticketing system to match your business needs with custom fields and workflows.
  • Access detailed reports and analytics to monitor support performance and customer satisfaction.
  • Automate repetitive tasks like ticket routing and follow-ups to enhance efficiency.

Cons

  • The chat process should be improved as it gets offline within a few minutes.
  • It is quite expensive for small businesses. 

Pricing 

Starts at $55 per User/Month.

Explore SurveySensum to enjoy unlimited surveys, multi-channel sharing, real-time feedback collection, and advanced analytics

7. Zoho

An image showing the seventh alternatives for LitmusWorld, Zoho homepage

Zoho is a comprehensive suite of business tools that includes a powerful customer service platform. It offers a wide range of features for managing customer support, automating workflows, and analyzing performance. Zoho’s flexible and scalable solutions make it an excellent alternative to LitmusWorld, catering to various business needs with its extensive toolset.

Best Features

  • Zoho integrates with other Zoho applications, allowing for seamless use across different business functions like CRM, email, and project management.
  • Manage customer support through email, chat, social media, and voice, all within one platform.
  • Automate routine tasks and workflows to increase efficiency and reduce manual effort.

Pros

  • Create and customize dashboards to visualize key metrics and performance indicators that are most relevant to your business.
  • Use AI to analyze customer interactions and provide actionable insights, helping you make data-driven decisions.
  • It offers a range of pricing plans, including a free tier, making it accessible for businesses of all sizes.

Cons

  • Needs to make the API structure more functional and rich for easy 3rd party integration
  • Needs improvement in customization as there are too many options and hard navigation on customizing the CRM.

Pricing 

Starts at Rs. 1,300 per User/Month. 

8. Trustpilot

An image showing the LitmusWorld alternative, Trustpilot homepage

Trustpilot excels in managing and showing customer reviews, making it a valuable alternative to LitmusWorld for businesses aiming to build a strong online presence and gain the trust of potential customers. Its emphasis on authentic feedback and detailed analytics can help you effectively monitor and improve your reputation.

Best Features

  • Specializes in collecting and managing customer reviews, making it ideal for improving your online reputation.
  • Connects with various marketing tools and platforms to streamline the review process and enhance visibility.
  • Provides in-depth analytics to help you understand customer sentiment and track performance over time.

Pros

  • Ensures that reviews are authentic and from real customers, enhancing the credibility of the feedback.
  • Tailor review requests to suit your business needs and encourage more customer engagement.
  • Offers both free and paid plans, giving you flexibility depending on your business needs and budget.

Cons

  • Review management can be cumbersome.
  • Slow customer support responses.

Pricing 

Starts at $259 per User/Month. 

9. UserTesting

An image showing the LitmusWorld competitor, UserTesting homepage

UserTesting is designed to provide deep insights into user experiences and interactions with your product or service. It allows you to conduct usability tests and gather feedback from real users to understand how they interact with your website or application. By using UserTesting, you can make data-driven improvements and optimize your user experience.

Best Features

  • Get direct feedback from real users to understand their experiences and identify usability issues.
  • Access a wide range of user demographics and profiles to ensure you get diverse perspectives.
  • Design specific scenarios and tasks to test how users interact with your product.

Pros

  • View video recordings of users interacting with your product, providing clear insights into their behavior and challenges.
  • Receive feedback quickly, allowing you to make timely adjustments and improvements.
  • Easily integrate with other tools and platforms to streamline your workflow and data analysis.

Cons

  • The branching feature is missing. 
  • Some of the features and functionality for quantitative survey analysis are still lacking.

Pricing 

Not available. Check their website 

Conclusion

Finding the right LitmusWorld alternative is key to ensuring your business gathers and analyzes customer feedback effectively. Whether you’re seeking advanced analytics, user-friendly tools, or scalable options, the right platform can help you meet your goals.

SurveySensum emerges as a top choice with its intuitive design, competitive pricing, and powerful features like collecting customer feedback in real-time and CX consultation. It offers a comprehensive solution for businesses looking to enhance their customer experience and turn insights into measurable improvements.

Manisha Khandelwal

Senior Content Marketer at SurveySensum

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