‘Meet Sarah, a young entrepreneur with a promising business idea. She decided to seek financial assistance from an NBFC for her startup. However, Sarah soon found herself entangled in a web of frustration.
The application process was lengthy and time-consuming. The online application form itself was plagued with pesky technical glitches, causing her to lose her progress multiple times. And as her patience wore thin, she received an offer from the NBFC with high-interest rates and a meager loan. Sarah reluctantly accepted the terms and embarked on a lengthy loan approval process
To say that Sarah’s experience with the NBFC was dissatisfying would be an understatement. Ultimately, all these limitations and issues drove her to seek more customer-friendly financial alternatives, leaving the NBFC with a lost opportunity and a dissatisfied former client.’
Sarah’s disappointing experience is not an isolated episode. NBFCs have a multitude of limitations and issues that affect their customer retention and satisfaction.
High interest rates, endless documentation, technical glitches, a lengthy loan process, and incompetent customer support are a few issues that customers face.
So, to ensure long-term success, NBFCs should focus on improving customer satisfaction, which should go beyond mere transactions. And for this, they are required to understand the importance of gathering and analyzing customer feedback.
This is why, in this blog, we will explore the top 15 customer feedback tools for NBFCs that you can use for your business to collect customer feedback and gauge customer loyalty and satisfaction.
But before that, let’s first understand what an NBFC customer feedback tool is.
What is a NBFC Customer Feedback Tool?
How to Choose the Right NBFC Customer Feedback Tool?
How We Evaluated the NBFC Customer Feedback Tool?
15 Customer Feedback Tools For NBFCs: A Quick Overview
What is a NBFC Customer Feedback Tool?
A NBFC customer feedback tool is designed to gather, manage, and analyze feedback from customers of non-banking financial companies.
An efficient NBFC customer feedback tool will help you address some important pain points prevalent in this industry by helping you:
- Gain a deep understanding of customer satisfaction levels.
- Enhance and optimize your customer support services
- Streamline your loan application process for a more straightforward and seamless experience.
- Minimize errors related to documentation and technical glitches.
- Identify the root causes of customer drop-offs and proactively prevent them.
Okay, now that we know what the customer feedback tools for NBFCs are and how they help in improving customer experience, let’s understand how to choose a great customer feedback software for NBFCs for your business.
How to Choose the Right NBFC Customer Feedback Tool?
Choosing the right customer feedback tool for NBFCs is a different process for each company, as your requirements can be different from others. So, here are the important features that you should look for while choosing the right customer feedback tool for your NBFC.
- Choose a tool that is user-friendly for both your team and your customers.
- Consider whether the tool can integrate with your existing systems, such as CRM.
- Look for a tool that provides robust data analytics and insights.
- Ensure that the tool can handle an increasing volume of feedback as your customer base expands.
- Compare the pricing models of different tools and assess how they fit within your budget.
- Check if the tool allows for customization to match your business’ branding.
- Check whether the tool provides free trials and demos.
- Verify that the tool complies with data protection regulations.
By following these steps, you can make a well-informed decision and choose the right customer feedback tool for your organization.
Consider how the tool fits into your overall business strategy. For example, if you are targeting swing traders as a key customer segment, choose a tool that allows you to easily segment feedback by customer type to gain insights into that particular group.
Now that we know how to select the perfect customer feedback tool for your NBFC, let’s explore the criteria on which we have listed the top 15 customer feedback tools for NBFCs.
How We Evaluated the NBFC Customer Feedback Tool?
We came up with some important criteria that helped us narrow down our search for customer feedback platforms for NBFCs. Want to know these criteria? Here you go.
Evaluation Criteria | Description |
Pricing | While compiling this list, we thoroughly assessed tool pricing and various plan options. |
Free Trial | We’ve checked if each tool offers a free trial for exploring functionalities before buying. |
Free Version | We also verified if these tools offer a free version, even with limited features, to gauge their complexity. |
Customer Support | Prompt, responsive customer support is vital. We’ve included contact options for each of the tools for your queries or issues. |
Review score | G2 and Capterra, trusted review platforms, guided our assessment of tool rankings based on 5-star customer reviews. |
So, there you go, a complete overview of our evaluation process. Now, let’s get a quick overview of all the 15 customer feedback tools for NBFCs.
15 Customer Feedback Tools For NBFCs: A Quick Overview
Here’s a quick overview of all 15 customer feedback tools for NBFCs.
NBFC Customer Feedback Platforms | Pricing | G2 Review Score | Free Trial | Free Version | Customer Support |
SurveySensum | Starting at $99 per month | 4.7 (5) | Yes | Yes | End-to-end customer support (live chat, emails, blogs, etc.) |
Qualtrics | Contact them for details | 4.4 (5) | Yes | No | Live chat, online in-person training, etc. |
Feedier | Contact them for details | 4.5 (5) | Yes | Yes | FAQs/Forum, Email/Help Desk, Phone Support, and Chat |
InMoment | Contact them for details | 4.7 (5) | Yes | No | 24/7 (Live rep), Phone Support, Email/Help Desk, and Knowledge Base |
Typeform | Starting at $29 per month | 4.5 (5) | Yes | Yes | Email/Help Desk, FAQs/Forum, Chat, and Knowledge Base |
UserReport | Starting at $25 per month | 4.5 (5) | Yes | Yes | Email/Help Desk, FAQs/Forum, Knowledge, and Base Chat |
Qualaroo | Starting at $69 per month | 4.4 (5) | Yes | No | Phone Support, Email/Help Desk, Chat, FAQs/Forum, and Knowledge Base |
Retently | Starting at $25 per month | 4.8 (5) | Yes | No | FAQs/Forum, 24/7 (Live rep), Knowledge Base, Phone Support, Email/Help Desk, and Chat |
CrowdSignal | Starting at $200 per month | 4.2 (5) | Yes | Yes | Phone Support, Email/Help Desk, Chat, FAQs/Forum, and Knowledge Base |
NiceReply | Starting at $59 per month | 4.5 (5) | Yes | No | Email/Help Desk, Phone Support, Knowledge Base, Chat andFAQs/Forum |
Mopinion | Starting at $259 per month | 4.1 (5) | Yes | Yes | Chat and 24/7 (Live rep) |
GetFeedback | Contact them for details | 4.5 (5) | Yes | Yes | Knowledge Base, Chat, Email/Help Desk, Phone Support, andFAQs/Forum |
Medallia | Contact them for details | 4.4 (5) | No | No | Knowledge Base, Chat24/7 (Live rep), Email/Help Desk, and FAQs/Forum |
CustomerGauge | Contact them for details | 4.6 (5) | No | No | Knowledge Base, Email/Help Desk, Chat, FAQs/Forum, and phone Support |
Delighted | Starting at $224 per month | 4.7 (5) | Yes | No | Email/Help Desk, Chat, Phone Support, and Knowledge Base |
15 Best Customer Feedback Tools for NBFCs of 2023
After a quick sneak peek, let’s now delve deep into the detailed features, pros, and cons of the 15 best customer feedback tools for NBFCs.
1. SurveySensum
SurveySensum is one of the most lucrative NBFC customer feedback software out there. Not only does it allow users to create NPS, CES, and CSAT surveys but also takes a step beyond with CSI and SSI, Onboarding, Feature Prioritization, Merchant Satisfaction, and other surveys as per the industries – Retail, B2B, SaaS, FinTech, Automotive, and Healthcare.
And not just that, all this feedback is gathered in real-time and analyzed with an AI-enabled text Analysis Tool in just a few minutes. No more manual coding!
Yes, robust dashboards and powerful reporting are there for comprehensive data viewing and sharing the data with relevant stakeholders.
The best part – this tool comes with a dedicated CX consultation to help you every step of the way. And has a lightning-fast customer support team
Best Features
- The product is easy to use. You can launch any type of survey in less than 10 minutes.
- Best-in-industry authentication protocols with regular vulnerability assessment & penetration tests.
- Text Analytics software allows you to understand and derive actionable insights from open-ended feedback.
- As the platform gathers real-time data, it enables users to resolve issues and close the feedback loop in time.
- Users can create different surveys like product, customer, and employee surveys in multiple languages.
- It provides question branching and skip logic features that allow users to create a more personalized survey experience.
Pros
- Offers an easy-to-use interface which makes it beginner-friendly
- Alerts users on detractors that allow users to track and take action in time
- Sends surveys through multiple channels like WhatsApp surveys, emails, etc
Cons
- Integration of some apps is missing but will be available soon as they are on the roadmap
Pricing
The price for this tool starts from $99 per month. This tool also comes with a free version with unlimited surveys, users, and questions.
Launch NPS, CES, or CSAT Surveys
2. Qualtrics
The easy-to-use and intuitive drag-and-drop interface with 100+ question types makes Qualtrics our second choice in this list. Qualtrics is known for its versatility and robust capabilities in areas such as CX, employee experience, product feedback, market research, and more.
Best Features
- The platform enables users to create and assign support tickets, scheduling them in a timely manner.
- It enables users to create detailed and customized reports.
- It provides a centralized dashboard to view scores and feedback.
- It supports predictive analytics, which can show you key trends and patterns.
Pros
- Integrates with other customer service or CRM software
- Tracks key customer satisfaction metrics like NPS, CSAT, CES, and others
- Provides gamification elements to enhance user experience
Cons
- Limited technical support
- Cannot handle certain complex tasks such as complex customization of surveys
Pricing
Contact their team for the pricing information.
3. Feedier
Feedier is the third on our list of customer feedback tools for NBFCs. The tool comes with an easy-to-use and intuitive interface that allows users to create different types of customizable surveys. It improves your end-user experience by centralizing all your direct and indirect feedback in one place.
Best Features
- This platform asks for feedback in an interactive and gamified way and also offers a reward for submitting a survey.
- It creates slick and beautiful surveys.
- The user interface is very intuitive and fast.
- The platform comes with a lot of templates you can choose from.
Pros
- Provides great analytical reports that can be easily shared
- Feedback forms are simple and quick to create
- Great customer support
Cons
- Bit expensive.
- Language used to describe certain features is not written clearly
Pricing
Contact their team for the pricing information.
4. InMoment
InMoment is a customer experience management solution that helps users understand the voice of their customers and derive actionable insights from qualitative and quantitative feedback. The tool analyzes themes and sentiment behind each feedback and can analyze feedback in multiple languages.
Best Features
- Text and sentiment analytics software help users derive actionable insights from open-ended feedback.
- It gathers customer feedback from multiple sources like emails, social media, etc.
- Alerts users in real time when customers leave feedback.
- The customer support is outstanding.
Pros
- Easy to use and implement
- Cannot build reports without having to request them through the team
Cons
- Can only run one survey and one type of survey at one time
- Filters for products do not always work
Pricing
Contact their team for the pricing information.
5. Typeform
Typeform is another customer feedback tool for NBFCs, renowned for its interactive method of online creating surveys, questionnaires, and forms. It is purpose-built to enhance user involvement, offering an appealing and conversational layout for collecting data.
Best Features
- It offers an intuitive and user-friendly interface.
- It allows users to create visually appealing and highly customizable surveys, forms, etc.
- It supports different question types, including MCQs, open-ended, rating scales, and more.
Pros
- Provides comprehensive data analytics and insights
- Customer service is pretty quick and helpful
- Simple, intuitive, and customizable layout
Cons
- Very complicated initial setup
- Lack brand customization
Pricing
The tool price starts at $25 per month.
Launch NPS, CES or CSAT Surveys
6. UserReport
UserReport is a feedback and survey tool designed to create surveys and gather and manage customer feedback. It is sixth on our list of best customer feedback software for NBFCs for its analytics and reporting features that help businesses make data-driven decisions to improve their customer satisfaction.
Best Features
- It offers a set of flexible tools to gather and track feedback.
- Gather customer feedback in real-time.
Pros
- User-friendly interface
- Exceptional customer service
Cons
- Different features of the tool add an additional charge
Pricing
The tool price starts at $25 per month.
7. Qualaroo
Qualaroo is the seventh customer feedback software for NBFCs on our list. This tool comes with features like advanced targeting, dynamic insight reporting, sentiment analysis, and more that enable businesses to gain a better understanding of their customers.
Best Features
- It supports surveys on our iOS app, android app, and website so no need to use multiple tools.
- It provides cookie targeting along with geo and event targeting that lets users collect feedback from the right people at the right time.
Pros
- Advanced reporting, targeting, and detailed sentiment analysis
- An extensive knowledge base
- Huge library of survey questions and editable templates
Cons
- Expensive – not ideal for small businesses
- No industry-specific templates
Pricing
The tool price starts at $69 per month.
8. Retently
Retently is one of the customer feedback tools for NBFCs. You can collect feedback from every customer at any point in the customer journey with its easy-to-personalize & quick surveys. The tool also comes with a text analytics feature that lets users analyze open-ended feedback.
Best Features
- The dashboard functionality allows for filtering out data in multiple ways (dates, campaigns, tags, etc)
- It has phenomenal customer support.
- It is a great tool for doing NPS surveys.
Pros
- Smooth and easy onboarding process
- Very clear and easy to navigate user interface
- Integration with important platforms like Hubspot, Zapier, etc
Cons
- Expensive – not ideal for small businesses
- Need to pay an additional price for more than 10 surveys
Pricing
The tool price starts at $25 per month.
9. CrowdSignal
CrowdSignal is a customer feedback tool that allows businesses to easily build and distribute different types of surveys like NPS, CSAT, CES, etc. It provides a user-friendly interface for designing and customizing surveys and polls and offers features to embed them on websites, share them through social media, and collect and analyze responses.
Best Features
- The free plan allows users to use advanced features like the ability for respondents to upload a file.
- It’s easy to set up, add branches, and a variety of questions.
- Surveys are easily customizable and you can add as many questions and responses as you need.
Pros
- Nice and simple user interface
- Simple and clear reports
- Mobile-friendly
Cons
- Buggy and expensive
- Outdated software
Pricing
The tool’s paid version starts at $200 per month.
10. NiceReply
NiceReply is a customer feedback and review management platform. It is designed to help businesses collect and analyze survey data, primarily in the form of customer reviews and ratings. This data is collected and analyzed in real-time to derive actionable insights.
Best Features
- The tool is easy to use, set up, and integrate.
- It is also easy to compile weekly, daily, and monthly reports.
- It has great customer support that efficiently resolves issues.
Pros
- Seamless integration with Salesforce
- User-friendly and straightforward
- Gives respondents the opportunity to post a comment about the brand’s service
Cons
- No option to fix mistakes. Need to start from the beginning if a mistake is made
- Automated emails can be a bit confusing to the less tech-savvy
Pricing
The tool’s paid version starts at $59 per month.
Enhance Customer Satisfaction of Your Business With SurveySensum
11. Mopinion
Mopinion is an all-in-one customer feedback management platform that is designed to help businesses collect feedback across different touchpoints of the customer journey. It allows users to create customizable online feedback forms and trigger them based on actions such as time on page, exit intent, and much more.
Best Features
- The tool is easy to set up and can be modified according to your preference.
- Survey data is easily collected and exported.
- The conditional statements feature of the tool allows users to simplify their surveys.
Pros
- Easy-to-use tool
- Seamless integration with Slack
- Gathers feedback from multiple platforms with custom styling
Cons
- Data collection dashboard’s UI is sometimes disorganized
- The customization options are less
Pricing
The tool’s paid version starts at $259 per month.
12. GetFeedback
GetFeedback is a customer experience and survey platform that allows businesses to gather insights from their customers. You can start collecting real-time feedback by using its pre-built survey question types and templates, including NPS, CSAT, CES, and more.
Best Features
- The tool is very easy to use and implement in any business survey strategy.
- It collects real-time feedback from across all channels. Including SMS, email, website, and app.
- It offers great pre-built survey templates that look professional and polished.
Pros
- Offers different question types
- Offers multiple plans to choose from
- Seamless integration with Salesforce
Cons
- Does not permit video responses
- Targeting certain javascript event triggers requires some technical assistance
Pricing
Contact the team for the pricing information.
13. Medallia
Another great customer feedback software for NBFCs is Medallia. It specializes in customer experience management. It captures real-time feedback from multiple channels like emails, in-app, etc. It combines AI and machine learning to derive actionable insights and detect key trends and patterns from feedback.
Best Features
- The filter is easy to use, and if you want the details of a person or a team, you will have it.
- The analytics reports can also be exported, so you can apply advanced statistics on any of the data if you wish to.
- Real-time data and dashboards from multiple administration views.
Pros
- Filtering to exact data is easy
- Offers multiple plans to choose from
- Great tool for NPS surveys
Cons
- Does not permit video responses
- Slow loading time when it comes to downloading reports
Pricing
Contact the team for the pricing information.
14. CustomerGauge
CustomerGauge is a customer experience management platform that enables clients to collect feedback through surveys, segment real-time results, and track key customer satisfaction metrics like NPS, CSAT, etc.
Best Features
- It is a great tool for NPS surveys.
- The tool escalates detractors which enables businesses to resolve issues in real time.
- It offers real-time reporting of survey feedback.
Pros
- Easy to use.
- Great customer support
- Seamless integration with different CRM systems like Salesforce
Cons
- Not robust in data management
- Limited closed-loop tool functionality
Pricing
Contact the team for the pricing information.
15. Delighted
Delighted is the last, but not the least, in our list of the best customer feedback tools for NBFCs. This tool allows you to customize and send NPS and other customer satisfaction surveys, automate the whole process, and integrate with the other tools you already use.
Best Features
- The drag-and-drop interface of the tool makes it easy to use.
- It can be easily integrated into native applications and websites using the SDK and API.
- It allows you to segment your follow-ups based on a user’s response.
Pros
- Customizable surveys
- Great tool for NPS surveys
- Seamless integration with Slack
Cons
- No option to disable or enable a survey from the user end
- Expensive – not ideal for small businesses
Pricing
The tool’s paid version starts at $224 per month.
Conclusion
Here are the 15 best customer feedback tools for NBFCs that will help your business gather and analyze feedback the right way and improve your customer satisfaction. The choice between them solely depends on your business’s needs and requirements.
While all 15 tools offer a robust feedback management solution, SurveySensum becomes a standout choice among them. With its budget-friendly price, real-time feedback collection and reporting, intuitive and customizable dashboards, and text analysis feature you can easily gather and track key metrics and improve your customer satisfaction effectively.