15 Best NPS Software Platforms & Tools to Use in 2025

If customer happiness is the objective then NPS aka net promoter score is one of the best ways to get there. An index ranging from -100 to 100, NPS clearly gauges the customer lifetime value and loyalty or the enthusiasm of a customer to recommend your brand to their near and dear ones.

This simple CX metric has brought groundbreaking changes to CX and has become very significant in such a short time. The reason is…

NPS is not a metric that just measures customer loyalty and satisfaction, it actually gauges the overall customer sentiment towards your brand.

Organizations can use their net promoter score to discuss problem areas, improve the experience of their customers, monitor customer retention and loyalty trends, and grow revenue.

What is NPS Software?

NPS tool helps you survey your customers’ loyalty, categorize them as per their satisfaction data, and keep in touch with them. It helps you find out whether your customers would be willing to recommend your brand to others and improve many other assets of your company. 

A well-designed Net Promoter Score tool features NPS calculation, automation, survey scheduling, customer segmentation, an intuitive dashboard, reports, real-time notifications, etc. to help you make the most of your NPS survey. 

Why Do You Need NPS Software?

The best NPS software will be beneficial for several reasons including streamlining the feedback process, extracting actionable insights, etc. So, let’s understand some of the vital reasons for incorporating NPS software into your workflow.

1. Omnichannel Feedback Collection: With the right NPS software, you not only gather feedback, but you also gather feedback from multiple channels and integrate them for a consolidated view.
2. Comprehensive Analysis: Gathering feedback is only valuable if you analyze, extract actionable insights, and take action. With the right NPS software, you can do it with the help of advanced AI analytics that helps break feedback into actionable insights.
3. Close the Feedback Loop: By breaking down feedback, discover your detractors or potential detractors and take steps in real time to resolve issues and improve their experiences.
4. Gain Real-Time Insights: Get real-time alerts with a real-time ticketing management system in case of any negative feedback or review and take action promptly.
5. NPS Benchmarking:  With the right NPS software, you can benchmark your NPS score against your industry’s average and competitors, gaining context on your performance.

Comparison Table of the Best Net Promoter Score Software & Tools in 2025

15 Best NPS Software of 2025

We’ve done our bit of research and shortlisted 15 of the best NPS tools you should check out in 2025. Here, take a look at the tools that can help you organize, share, and analyze your NPS surveys.

1. SurveySensum

SurveySensum is one of the most affordable NPS tools out there. It enables you to create, launch, and analyze NPS surveys across industries like SaaS, NPS in Retail, Automotive, Insurance, NBFC, etc. And is known for taking relevant action on the NPS feedback that actually impacts your revenue. 

Unlike other NPS tools, SurveySensum offers free CX expert advice. These CX consultants help you with everything, from creating powerful surveys to analyzing your customer responses effectively. They focus on giving you key action points (in priority order) that impact your CX and business metrics.

SurveySensum serves as the perfect balance between basic and advanced features. While it offers basic features like cross-tab analysis, analytical dashboards, WhatsApp surveys, and survey customization, it also offers advanced capabilities.  These include a real-time ticketing system, AI-enabled text analysis, and improved data visualization tools.

Best Features

• Transparent and affordable pricing
• Unique survey links
• Real-time customizable dashboards
• Integrations (along with data import)
• On-site support
• Closed-loop ticketing system
• Built-in templates
• Historical NPS 
• Data import from multiple sources
• 24*7 customer support with a 2-hour SLA guaranteed

Who Is It For?

Best for medium to enterprise-level businesses looking to automate their NPS program and leverage it to impact their bottom line.

Pricing

The paid plan starts from $99/month and goes higher with survey responses. But the tool also comes with a free plan. In the free plan, you get 25 survey responses. Along with that, you also receive website integrations, unlimited surveys, unlimited users, unlimited touchpoints, and unlimited questions.
Identify Key NPS Drivers and Take Action That Impacts Your Bottom Line With SurveySensum 

2. AskNicely

In the second position, we have AskNicely. This powerful CX platform allows you to manage and collect customer feedback automatically with the help of customizable NPS, CES, CSAT, and many other surveys. You can also distribute them via SMS, your website, email, and more.

Best Features

• You can easily share real-time insights with your team using AskNicely.
• AskNicely can integrate your CRM to trigger any feedback requests.
• You can effortlessly set the tool to automatically survey a set of customers in your CRM each month.
• This NPS tool can integrate with third-party apps.

Who Is It For?

Organizations looking for a seamless mobile platform that integrates with existing customer experience strategy.

Pricing

Contact AskNicely for detailed pricing

3. Nice Satmetrix

NICE Satmetrix is an NPS tool that helps you capture customers’ voices. It enables you to gather feedback from a wide variety of channels such as social media, chatbots, and email. Plus, you can instantly send surveys using its powerful integration with customer relationship management tools like Salesforce. Once feedback is received, it will be run through the Satmetrix text analytics feature, which can recognize trends on your behalf.

Best Features

• Nice Satmatrix offers out-of-the-box analytic charts, graphs, and data for improved efficiency.
• This tool has a survey builder which makes creating NPS surveys and survey logic easy.
• It offers multilingual support that allows you to use multiple languages for your surveys.

Who Is It For?

Businesses of all sizes, especially the ones looking to optimize their contact center. 

Pricing 

Contact Nice Satmetrix for detailed pricing

4. GetFeedback

GetFeedback is a customer experience solution purpose-built for integration with Salesforce (other integrations are also available). This software offers several CX tools, including NPS surveys and a wide variety of resources. It provides in-built templates to speed up the setting up of mobile-friendly, responsive NPS Surveys, which you can white-label and customize to add more questions. 

Best Features

• It has powerful analytics tools.
• It distributes surveys with comprehensive multi-channel options, including e-mail, web apps, mobile apps, and even SMS.
• It allows user segmentation for more targeted outreach.

Who Is It For?

Businesses looking for seamless integration with Salesforce.

Pricing

Starting from $50/month

5. CustomerGauge

CustomerGauge is an experience management platform that connects customer experience, revenue, and account data. It offers an end-to-end, integrated, Net Promoter Score system for data collection, reporting, analysis, and action. This NPS tool offers both NPS and ENPS surveys. Using CustomerGauge, you can set up NPS surveys smoothly and measure the loyalty of your customers. 

Best Features

• This NPS survey tool can plug into your eCommerce, CRM, or accounting system to automatically survey customers.
• The app offers a decent array of provisions to handle feedback like auto-result reports, instant alerts, closed-loop tools, and dashboards.

Who Is It For?

Medium to enterprise-level organizations.

Pricing

Contact CustomerGauge for detailed pricing
Transform your NPS feedback into revenue by extracting actionable insights and taking action in a prioritized manner.

6. Delighted

Delighted lets you run NPS, CSAT, and CES surveys effectively and distribute these surveys via email, web, SMS, and a link and setup are easy. In addition, Delighted also supports multiple integrations with applications such as Salesforce and HubSpot. Delighted’s program concentrates on the free-response follow-up to the NPS question, allowing customers to give insights into why they gave a specific NPS score in their own words. Using Delighted, you’ll get instant, clear feedback on what you’re doing well and what you should improve. 

Best Features

• The app helps you respond to surveys on the email itself instead of using an external link.
• It has innovative branding and customization options.
• Support for customers is available in over 37 different languages.
• The tool can integrate with Slack, Shopify, Salesforce, Zendesk, etc.

Pricing

• Free – $0/month
• Starter – $17/month
• Premium – $224/month
• Premium plus – $449/month

7. Zonka Feedback

Zonka Feedback enables users to create NPS Surveys and send them to your customers through multiple channels to measure customer loyalty and customer satisfaction. It notifies you of detractors, collects actionable feedback, works on it, closes the feedback loop, and converts your detractors into promoters.

Best Features

• Measure NPS at every touchpoint with multiple channels – SMS, email, website, Android tablets, and smartphones.
• Gather survey responses both on-premises as well as on the go.
• Get notified with real-time notifications for angry customers, at-risk customers, and detractors. Reach out to improve their experience and reduce churn.
• Create customized NPS surveys, and white-label surveys, and add your own logo and branding to them.

Who Is It For?

Businesses of all sizes – from startups to Fortune 500 companies.

Pricing: 

• Essential – $24/month
• Starter – $44/month
• Professional – $79/month
• Growth – $169/month

8. NiceReply

One of the favorite alternatives when it comes to measuring customer experience is NiceReply. It encourages you to follow developments continuously with a variety of charts, time filters, and comparisons. This NPS tool also includes features like customization, analytics, data security, and integrations. 

Best Features

• Nicereply features an Intuitive UI dashboard to manage surveys easily.
• It has follow-up questions, data range features, and insightful reports for better efficiency.
• The tool displays data in CRM and sets triggers accordingly.

Who Is It For?

Businesses looking to optimize the omnichannel feedback process and gather feedback from multiple stakeholders.

Pricing

Starting from $59/month

9. Retently

Retently is a fully automated NPS tool that saves you time and increases your response rates. It allows you to test your surveys to decide which versions get the most responses. You can easily customize your NPS surveys with the inbuilt template editor. The software also has a survey campaign feature that enables you to easily run many NPS campaigns among different customer segments. 

Best Features

• Setting up regular and transactional campaigns is easier with Retently by sending a predefined set of surveys to particular customer segments. 
• You can easily target all the customers in your Retently account with a preset filter. 
• Retently allows you to customize survey templates easily according to your style.
• Customers can be easily segmented according to their plans.

Who Is It For?

Businesses looking for a simple and beginner-friendly survey tool with basic yet essential features.

Pricing

Starting from $25/month

10. InMoment

InMoment is one of the well-known NPS survey tools out there. It aids in creating customizable NPS, CSAT, and CES surveys and gives you real-time score updates on different channels. It measures customer satisfaction throughout the customer journey, enabling you to identify trends and prevent customer churn before it’s too late.

Best Features

• It offers in-app surveys to boost customer engagement and QR code survey delivery services to enhance engagement. 
• Features like tagging, segmentation, custom reports, and dashboards.

Who Is It For?

B2B organizations looking for a comprehensive tool to take action on customer feedback.

Pricing

Contact InMoment for detailed pricing
Get a better understanding of your NPS data with an analytical dashboard and reporting and make better data-driven decisions that will impact your bottom line.

11. Qualtrics

Qualtrics is an NPS tool that helps you measure, analyze, and improve your net promoter score. It allows you to measure NPS at any customer touchpoint via any platform or channel like SMS or email. The Qualtrics NPS tool includes their Predict IQ feature, which couples NPS and operational data to predict customer behavior. This report helps you find which individuals are at the highest risk of churning. Qualtrics also features role-based dashboards to ensure the right people on your team get the customer information they need to enhance CX and loyalty.

Best Features

• Qualtrics allows you to create, distribute, and analyze web-based NPS Surveys.
• Qualtrics can connect with dozens of channels to help you analyze feedback in real-time.
• Qualtrics’ CustomerXM platform supports predictive analytics, which can show you key trends and patterns.

Who Is It For?

Enterprise-level organizations looking to launch complex surveys and advanced analytics features like predictive analytics.

Pricing

Starting from $420/month

12. Medallia

With Medallia, you can follow and interpret the NPS score and easily segregate customers based on their responses. It uses machine and human learning to automatically analyze the NPS feedback and coordinate with the team to take action and solve issues.

Best Features

• Medallia Experience Cloud can compute scores and give you customer insights.
• Medallia’s platform employs machine and human learning to automatically analyze text feedback.

Who Is It For?

B2C companies looking to drive CX transformation.

Pricing

Contact Medallia for detailed pricing

13. Hotjar

Next on the list of NPS tools is Hotjar. Along with an easy process to create NPS surveys, this CX tool also features a visual NPS dashboard that enables you to analyze the responses of individual customers. And not just that, it calculates the NPS score automatically in real time!

Best Features

• The tool offers multiple options for where surveys can appear like a small widget, full screen on a webpage, or an external link.
• It has a unique heat map feature, which is a graphical representation of values using colors.
• It allows for results to be e-mailed to team members for analysis from the survey dashboard.

Who Is It For?

Businesses looking to empower their product teams, UI/UX designers, and marketers.

Pricing

• Basic – $0/month
• Plus – $32/month
• Business – $80/month
• Scale – $171/month

14. SurveyMonkey

Another effective NPS tool is SurveyMonkey. It enables users to create and distribute surveys and analyze NPS feedback seamlessly. It supports multiple survey distribution channels, including email, social media, and website embedding. It’s easy to use and offers customizable survey templates, making it easier to create and distribute NPS surveys.

Best Features 

• Offers a user-friendly drag-and-drop interface 
• Offers real-time data analysis and visualization tools to help make sense of survey results.
• Easily integrates with popular third-party tools like Salesforce, Mailchimp, and Slack.

Who Is It For?

Businesses looking for a simple and beginner-friendly survey tool.

Pricing

Starting at $25/month

15. SurveySparrow

This NPS Tool enables users to gauge customer satisfaction and improve their customer loyalty effectively. It offers streamlined workflows, comprehensive dashboards, reputation management, advanced white labeling, and more to make your NPS surveys more reliable. It also allows you to categorize your customers into various groups and follow up with them easily. With SurveySparrow, you can analyze the data and obtain valuable insights to guide your business easily.

Best Features

• It offers scheduled NPS and ENPS surveys.
• The tool also features preview functionality and dynamic lists for better engagement.

Who Is It For?

B2C businesses looking to foster in-depth customer relationships.

Pricing

Starting from $19/month

How to Evaluate and Choose the Right NPS Tool?

Every company’s requirements are unique. You will need dedicated NPS software with innovative survey distribution channels, and specific analytic and reporting features to conduct successful NPS surveys. It should also feature integrations to incorporate NPS scores and feedback into your existing platforms. In other words, the right NPS tool will streamline the entire process. 

So, here are the factors that will help you choose the best NPS software for your business.

1. Dedicated NPS Dashboards

For better data visualization of your NPS data and to gain better actionable insights that you can incorporate into your present and future action plans, then you definitely need an analytical and intuitive NPS dashboard. However, instead of spending money on another tool to access the dashboard, choose an NPS software that comes with analytical, role-based NPS dashboards. This dashboard will help you track the right KPIs and implement the widgets and data types that match your NPS goals.

2. Freemium Models

Freemium models are a great way to explore a tool’s key features before investing in the tool completely. This allows you to explore the tool’s interface, analytics, customization capabilities, pricing plans, limitations, etc, and to evaluate if it matches your requirements and budget or not.

3. Close the Feedback Loop

For an effective feedback process, it is important to follow a closed-loop mechanism where negative feedback is addressed in a timely manner with a fixed SLA, and the action is reported back to the customer, building trust and stronger customer relationships. Your net promoter score software should come with real-time ticketing management that will allow you to capture feedback, escalate issues, resolve them in a timely manner, and follow a closed-loop mechanism.

5. Use Case

Some NPS software might be custom-built for some industries and might not work for yours, so carefully look at the use case of the tool before investing in it and see if it is compatible with your industry’s needs. Better yet, choose a tool that is flexible and can be scaled to use for different industries. For instance, if you want to launch an NPS survey for mobile – you’d want to look for an NPS tool that offers a 5-point NPS scale and an 11-point NPS scale both in the same tool. 

6. Customer Support

For any product that you, whether in your personal or professional life, you need responsive customer support to help you in case of any queries. So, the NPS tool you choose for your business, make sure that it has a responsive customer support team that can be reached via multiple channels and you don’t have to jump too many hoops to get the help you need.

7. AI-driven Insights

The gathered NPS feedback will only make sense when you put it into action and in order to do that, you need software that has advanced analytics capabilities driven by AI and machine learning to identify recurring themes, customer pain points, etc. This will enable you to gain actionable insights and make data-driven decisions.

8. CX Consultation

If you are new to the world of CX or are looking to expand your approach, then it is important that the tool you select comes with consultation and implementation support which includes support for analysis, action plan, advanced feature utilization, etc. Apart from these benefits, CX experts should help you create data-driven plans, take prioritized action, connect NPS data with revenue, and drive business growth. 

9. Scalability

You need to make sure that the survey software you choose can manage the volume of surveys you intend to send. Most companies restrict survey volume by pricing tier, depending on the number of surveys you send via a particular distribution channel. So, check the number of surveys you can send in each pricing tier to choose the one that fits your requirements and budget. Also, the tool should be able to automate the process of sending the required amount of surveys, increasing productivity.

10. Integration

The workload gets simplified when all of the platforms and applications you use every day perform well together. Also, the user doesn’t have to switch between multiple platforms as all the operations can be done on the existing platform itself. So look for an NPS tool that integrates with your existing applications seamlessly. It should blend effortlessly with your technology, workflows, and communications.

11. Survey Templates

Pre-built survey templates are one of the most important must-haves for any NPS tool. It reduces your workload and saves time for creating manual templates. Customizable survey templates also allow you to apply your brand’s colors and attach your logo to any surveys that you send out. You don’t have to build a survey from scratch. A little bit of editing here and there and you are ready to go!

12. Customer Segmentation

The best NPS tool will segment your customers into three categories, namely, promoters, passives, and detractors amongst other segments such as tags, demographics, etc. The respondents are classified into these categories according to the score given by them in the survey. Your NPS software tools should allow you to save this data in your CRM, help desk, and billing systems and trigger workflows immediately.

Choosing the Right NPS Software

Every business needs a unique NPS survey tool to fit their needs. The right tool helps your CX team to improve productivity and engagement. All of these best NPS survey tools are equipped with useful features to gauge customer loyalty and help you improve customer experience and support. I’m sure, this extensive list will surely help you select the most appropriate NPS survey tool to drive business growth.

However, if you need a quick guide to choose the best NPS software for your business, go for a tool that offers a mix of basic and advanced features for both beginners and professionals and also offers freemium models, like SurveySensum. With features like DIY capabilities, white-labeling advanced analytics, and analytical dashboards, this net promoter tool provides you with all the required features, best suited for businesses of all sizes – from small to medium to enterprise-level companies.

Identify Key NPS Drivers and Take Action That Impacts Your Bottom Line With SurveySensum 

Frequently Asked Questions (FAQs) About NPS Software

NPS stands for Net Promoter Score. It is a CX metric used to measure customer satisfaction and loyalty by asking customers how likely they are to recommend a company or product to their friends and family.

A good NPS score varies from industry to industry which is why companies need to benchmark their NPS scores against their competitors and industry average. However, generally

• An NPS score above 0 means you have more promoters than detractors, indicating a positive NPS performance.
• An NPS score of 30-50 can be considered good.
• An NPS score above 70 is excellent, suggesting expectational customer loyalty.

NPS is a versatile CX metric that can be used across industries. For example, in hospitality, it can be used to gauge guest satisfaction and their likelihood of recommending the service. NPS in banking provides a clear indicator of areas that require improvement, which is crucial for this competitive industry.

Yes, NPS is still relevant and holds importance when it comes to measuring customer satisfaction and loyalty. However, it shouldn’t be treated as a resolution, but rather as a guiding metric that guides you on how to improve customer experience. Also, it should be complemented with other CX metrics like CSAT score, CES, etc to gain a holistic view of customer experience.